Privacy Policy


Effective Date: April 29, 2026

Babcock Gifts (“we,” “our,” or “us”) values your privacy.
This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website at babcockgifts.com, visit our store, or use our services including our gift registry.

Information We Collect
Registry Information. When you create or complete a gift registry with Babcock Gifts, we collect the personal information you provide, which may include your name, mailing address, email address, phone number, event date, and gift preferences.
Contact Information. When you contact us by phone, email, or through our website, we may collect your name, email address, and phone number.
Website Usage Information. We automatically collect certain technical information when you visit our website, including your IP address, browser type, device information, and pages visited. This information is collected through cookies and similar technologies, including the Meta (Facebook) Pixel.

How We Use Your Information
We use the information we collect for the following purposes:
•  To set up, manage, and maintain your gift registry.
•  To contact you regarding your registry, orders, or inquiries.
•  To send you promotional communications about our products, services, and events. By completing a registry form, you consent to receiving these communications from Babcock Gifts.
•  To improve our website, products, and customer experience.
•  To run advertising campaigns on Meta (Facebook) platforms using the Facebook Pixel.

Facebook Pixel & Online Advertising
Our website uses the Meta (Facebook) Pixel, a small piece of code that helps us measure the effectiveness of our advertising by understanding the actions visitors take on our website. The Pixel may collect information such as your IP address, browser information, and page views. This data is used to deliver targeted advertisements to you on Facebook and Instagram and to measure the performance of those advertisements.
You can opt out of interest-based advertising through your Facebook ad settings or by visiting the Digital Advertising Alliance’s opt-out page at aboutads.info/choices.